12 Comments
May 26, 2023Liked by Max Read

The lesson here is your wife is a saint. -Sent from your wife

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Ur insane lol

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May 26, 2023·edited May 26, 2023Liked by Max Read

I have an empty can of Mecca Cola in my basement because I bought it off the internet in 2006 (how? I don't remember, maybe a message board) because I wrote about Mecca Cola in 2007 for a now defunct website and I will die before I get rid of it. Also, this is a very good newsletter.

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"To the extent that I have any regrets about this lengthy story it’s that I went for “Usama,” which simply doesn’t hit the way Himmler and Goering do. Surely if I had thought more I could’ve come up with a funnier name, and one more clearly on the Nazi theme."

For philosophy nerd appeal, 'Share a Coke With Heidegger' would work. For really dark commentary on brands, 'Share a Coke With Goebbels' would've been best. If you were just going gut-punch pitch black, 'Share a Coke With Dr. Mengele' would be the one. A profoundly rude comment on corporate pretend-hippyism and maybe No Labels would be 'Share a Coke With Ribbentrop'. The best one one would have to be 'Share a Coke With Molotov' and then you pour it out and put gasoline in it.

elm

'this country, man, i tell ya' but it's germany

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It's never a bad thing to be reminded that brands are not our friends.

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May 26, 2023·edited May 26, 2023

This type of post is exactly what I subscribe for.

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Max, when we were kids my 7 year old sister decided to try drinking a coke she found in my grandparent's bar -- we had no idea of how long it had been there, but it was likely years. The HFCS had congealed into little gummy worm like structures stuck to the bottom of the bottle. I still shudder when I think about it, so to make a long story short(er) I'll just say DON'T DRINK THE COKE.

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Flow your words into my veins. Max you are such an amazing writer. Thank you.

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"My sense, in retrospect, was that every post we did pissed off Gawker's ad-sales department ..."

But of course:

"Market reasoning is deeply, essentially smarmy."

(Tom Scocca, "On smarm", https://www.gawker.com/on-smarm-1476594977)

That Gawker was ad-supported was part of its hilariousness, at least if one didn't work there.

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Put the empties in somebody else’s recycling. Maybe that guy who plays ACDC sat 3AM.

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RemovedMay 26, 2023Liked by Max Read
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